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ScoredTools

HubSpot vs Apollo.io

Independent head-to-head comparison. ScoredTools editorial verdict.

HubSpot

78

All-in-one CRM, marketing, and sales platform with AI features

SSI
92/100
From
$0/mo
Founded
2006

Sales intelligence and engagement platform with 275M+ contacts

SSI
78/100
From
$0/mo
Founded
2015

Our verdict

Apollo.io wins on composite ranking (Stack Score 79 vs 78, SSI 78 vs 92). However, HubSpot may be the right choice for specific use cases.

Side-by-side comparison

DimensionHubSpotApollo.io
Stack Score78/10079/100
Stability Index (SSI)92/100 (stable)78/100 (stable)
Starting price$0/mo$0/mo
Top tier price$3600/mo$149/mo
Founded20062015
Free tier?YesYes
Affiliate availableYesYes

FAQ

HubSpot vs Apollo.io: which has better pricing?

HubSpot starts at $0/mo, Apollo.io at $0/mo. Apollo.io is cheaper.

Which is more reliable: HubSpot or Apollo.io?

HubSpot has SSI 92, Apollo.io has SSI 78. HubSpot is more stable per our index.

HubSpot vs Apollo.io for small agencies?

HubSpot has more accessible pricing for small agencies.

What's the bottom line?

Apollo.io wins our composite ranking (Stack Score 79 vs 78). HubSpot may still be the right choice for specific use cases — see the breakdown.